Often people write great posts, but they are not discoverable because they did not think about using the right keywords. Most beginners follow their best guesses to come up with ideas for blog posts. You do not need to do that when there are tools that can help you find out what your users are looking for. You can use these keywords for your blog posts and increase your traffic.
You can use a free tool like Answer the Public to find the questions your users are searching for. You can answer those qestions in your blog posts to get more search traffic.
Want to know which keywords are bringing traffic to your competitors? Use SEMRush to steal your competitors keywords. It also shows you paid keywords where your competitors are running paid advertising campaigns.
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